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The most effective advertising in the history of marketing, if your ads are set up better than your competitors’ ads.
New Website Launching Soon
A Steady Stream of New Clients From the Web
Marketing that helps local service businesses beat bigger competitors.
Get In Touch
Win New Clients
Google Search Ads
Get Found
Search Optimization
Get Recommended by AI
Answer Engine Optimization
Turn Visitors Into Clients
Beautifully Effective Websites
Who We Serve
We help small service businesses compete and win online.
Law firms are our largest group of clients. We also work with chiropractors, massage therapists and other wellness practices, trades and home services companies, and businesses of almost every kind that serve customers in their area.
If your clients find you by searching, we can help.
Online Marketing Services
Services that small companies can afford and that get great results. In short, what works!
Search Optimization
We focus on the SEO elements that matter most for local businesses. No overpriced packages, just what works.
Answer Engine Optimization
More people now ask ChatGPT, Perplexity and Google’s AI Overviews for recommendations. We help your business become the one they cite.
Websites
A great website improves the results of all your marketing. Clean, simple, and easy for customers to contact you.
What Clients Say
What Works took over our ads and within 6 weeks we had our first client from their efforts. They did more optimizing and since that time we get a steady influx of clients from ads.
How We Work
Assess
We start with an assessment of the digital marketing opportunities for your business, then recommend the approach that will get results.
We don’t pitch expensive packages. We suggest only what will produce measurable results.
Set Your Strategy
We create your project plan and share our data-based strategy with you each step of the way.
With transparent timelines, responsive service and regular reporting, you always know how your campaign is progressing.
Execute
You get more traffic to your site, more inquiries and higher rankings in search.
Your business grows, and you get to focus on your work instead of lead generation.
Our initial Web Presence Assessment is free of charge and comes with zero sales pitch. It’s our pleasure to do one for you.
You Want to Grow, We Want to Help
If marketing doesn’t grow your business, why bother?
What Works Marketing does exactly what the name says: we do what works when it comes to online marketing. After 20+ years of web and agency experience, I founded this company to do one thing:
Provide marketing packages that land new clients for small service businesses.
Whether you’re a small law firm, a chiropractor, a tradesperson or a home services professional, you need to show up when people go looking. Once found, you need your company to be the one they pick. That’s what we help you accomplish.
I’m proud to have worked with some of the Internet’s largest companies, but what gets me out of bed in the morning is helping small companies beat their larger competitors. It’s in our DNA.
Robert Cooper, Founder, What Works Marketing
Get In Touch
Our new website is launching soon. In the meantime, we’d love to hear from you, whether you’d like a free Web Presence Assessment or just have a question.