The most insightful online marketing posts we’ve read in the last few weeks.

How to Get More Local Business Reviews from Travelers

Does your business benefit from tourists? Getting them to write reviews can be a difficult, but extremely beneficial, thing to do. Miriam Ellis looks at why travelers don’t write reviews and highlights the importance of asking customers for reviews at the right time.

If you want to increase your review rate with travelers and locals alike, this article provides helpful tips and tricks on how to do so.

Read more here.

The Beginner’s Guide to Social Media Advertising in 2023

Social media marketing can be daunting at the start with so many different channels to consider. In Claire Beveridge’s latest article she goes over the difference between paid social and organic social, benefits of social media advertising, the different channels you can advertise on, and how to create an effective camapgin.

This article is useful for people who are starting out in social media marketing, as well as a good refresher for those who may need it.

Read more here.

15 Best Keyword Research Tools

If you find it difficult to find relevant and valuable keywords, check out Rob Woods’ latest article where he looks at 15 different tools that can help you in your search.

Identifying important keywords is crucial for an effective SEO strategy, but it can be a daunting task. This article shows you how to use different tools to find valuable keywords, analyze competitors, and improve your website rankings.

Read more here.

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